MGNI
NASDAQ · Communication Services · Advertising Agencies · US
Magnite, Inc. (NASDAQ:MGNI) is an independent sell-side advertising platform that operates as a supply-side platform (SSP) connecting digital media publishers with advertisers. Founded in 2007 and originally known as The Rubicon Project, the company rebranded to Magnite in July 2020 following its acquisition of Telaria and SpotX, two prominent connected TV advertising platforms. Headquartered in New York, Magnite has established itself as a leading player in the programmatic advertising ecosystem, particularly in the rapidly growing connected television (CTV) advertising market. The company went public in 2014 and has since evolved from a traditional display advertising platform into a comprehensive omnichannel advertising technology provider.