Research
Which enterprise verticals are switching CCaaS vendors fastest — and does Five9 or NICE win those deals?
NICE dominates enterprise-wide CCaaS vendor switches — particularly in financial services — with 66% gross margins and 22% operating margins, while Five9 wins mid-market and BPO deals at faster growth rates but thinner margins. At 5.3x forward P/E, Five9 is a turnaround bet; NICE at 11x forward earnings is the quality compounder in a market where Amazon Connect looms as the disruptive low-cost entrant.