DECK

Deckers Outdoor Corporation (NYSE:DECK) is a California-based footwear and lifestyle company founded in 1973 and publicly traded since 1993. Originally focused on outdoor sandals, the company has evolved into a premium lifestyle and performance footwear powerhouse through strategic brand acquisitions and organic growth. Today, Deckers operates as a multi-brand portfolio company with two dominant brands: UGG, the iconic sheepskin boot and comfort footwear brand, and HOKA, the rapidly growing performance running and athletic shoe brand. The company has transformed from a traditional outdoor footwear distributor into a global lifestyle and performance brand company, generating nearly $5 billion in annual revenue as of fiscal 2025.