HOG
Harley-Davidson, Inc.
NYSE · USConsumer CyclicalAuto - Recreational Vehicles
$27.82+4.67%
Price as of Jul 20, 2026
HOG valuation
Harley-Davidson, Inc. valuation
Trailing, forward and enterprise-value multiples for the requested listing.
Forward multiples
- P/E forward
- 23.18x
- P/E 2026E
- 36.10x
- P/E 2027E
- 16.54x
- P/E 2028E
- 10.27x
- P/S forward
- 0.78x
Trailing multiples
- P/E TTM
- 15.37x
- PEG TTM
- 0.07x
- Price / book
- 0.96x
- Price / sales
- 0.68x
- Price / cash flow
- 14.69x
Enterprise value
- Enterprise value
- $3.3B
- EV / sales
- 0.77x
- EV / EBITDA
- 6.34x
- EV / EBIT
- 12.10x
- Market cap
- $2.9B
Latest available reported and market-derived figures. A dash means the source dataset does not currently cover that metric; it does not imply a zero value.