LFVN

LifeVantage Corporation (NASDAQ:LFVN) is a Utah-based company founded in 2003 that develops and markets nutritional supplements and personal care products through a direct sales network marketing model. The company went public in 1994 and has evolved from its early focus on anti-aging research to become what it calls an "activation company," emphasizing products that restore and optimize natural bodily processes. LifeVantage operates primarily in the United States but has expanded internationally to markets including Japan, Australia, Mexico, and several European countries, selling through a network of independent distributors rather than traditional retail channels.