The Simply Good Foods Company (SMPL) Insider Trading
Over the last 3 months, SMPL insiders made 2 open-market buys and 0 sales, a net purchase of $1.1M (SEC Form 4). Over the last 6 months, 210 institutions increased and 191 reduced their position (13F).
Insider Activity
Sentiment
100/100
Buys (3m)
2
Sells (3m)
0
Net (3m)
$1.1M
Insiders buying
Insider trades by month Buys Sells
Nov
Apr
Jul
Nov
Apr
May
Context3-month price -12.7%Institutions mixed (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 18, 2026 | DALEY CLAYTON C JRdirector | Buy | 10,000 | $11.78 |
| Apr 24, 2026 | KILTS JAMES Mdirector | Buy | 80,000 | $12.39 |
| Apr 17, 2026 | Bealer Christopher Jofficer: Chief Financial Officer | Tax | 2,361 | $11.61 |
| Mar 6, 2026 | Held Amy Cofficer: SVP and CHRO | Tax | 1,891 | $16.38 |
| Jan 30, 2026 | KILTS JAMES Mdirector | Grant | 6,500 | — |
| Jan 30, 2026 | Montgomery Robert G.director | Grant | 6,500 | — |
| Jan 30, 2026 | RITTERBUSH DAVID Wdirector | Grant | 6,500 | — |
| Jan 30, 2026 | WHITE JAMES Ddirector | Grant | 6,500 | — |
| Jan 30, 2026 | DALEY CLAYTON C JRdirector | Grant | 6,500 | — |
| Jan 30, 2026 | Schena Joseph Jdirector | Grant | 6,500 | — |
| Jan 30, 2026 | GOOLSBY MICHELLE Pdirector | Grant | 6,500 | — |
| Jan 30, 2026 | Ratzan Brian K.director | Grant | 6,500 | — |
| Jan 30, 2026 | Mally Romithadirector | Grant | 6,500 | — |
| Jan 30, 2026 | WEST DAVID Jdirector | Grant | 6,500 | — |
| Jan 21, 2026 | SCALZO JOSEPHofficer: President and CEO | Grant | 2,000,000 | $20.93 |
| Nov 19, 2025 | Clawson Michael Lofficer: Chief Commercial Officer | Buy | 5,000 | $20.00 |
| Nov 12, 2025 | KRAFT TIMOTHY RICHARDofficer: Chf Legal & Corp. Dev. Of. | Grant | 20,090 | — |
| Nov 12, 2025 | Matthews Timothy Allenofficer: VP, Controller and CAO | Sell | 5,859 | $19.47 |
| Nov 12, 2025 | Held Amy Cofficer: SVP and CHRO | Grant | 14,277 | — |
| Nov 12, 2025 | Matthews Timothy Allenofficer: VP, Controller and CAO | Tax | 452 | $19.99 |
| Nov 12, 2025 | Matthews Timothy Allenofficer: VP, Controller and CAO | Grant | 3,656 | — |
| Nov 12, 2025 | Matthews Timothy Allenofficer: VP, Controller and CAO | Grant | 1,025 | — |
| Nov 12, 2025 | Heflin Stuart E. Jr.officer: SVP & General Manager, Quest | Grant | 1,472 | — |
| Nov 12, 2025 | Bealer Christopher Jofficer: Chief Financial Officer | Grant | 28,996 | — |
| Nov 12, 2025 | Heflin Stuart E. Jr.officer: SVP & General Manager, Quest | Tax | 1,073 | $19.99 |
| Nov 12, 2025 | Tanner Geoff Edirector, officer: President and CEO | Grant | 62,405 | — |
| Nov 12, 2025 | KRAFT TIMOTHY RICHARDofficer: Chf Legal & Corp. Dev. Of. | Grant | 3,334 | — |
| Nov 12, 2025 | KRAFT TIMOTHY RICHARDofficer: Chf Legal & Corp. Dev. Of. | Tax | 1,894 | $19.99 |
| Nov 12, 2025 | Thomas Ryanofficer: SVP and GM Atkins marketing | Grant | 12,859 | — |
| Nov 12, 2025 | Tanner Geoff Edirector, officer: President and CEO | Tax | 6,235 | $19.99 |
Source: SMPL SEC Form 4 filings, latest May 18, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their SMPL positions over the last 6 months (SEC Form 13F).
Increased
210
New positions
120
Reduced
191
Sold out
130
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| BLACKROCK, INC. | Increased | 13.8M | Feb 12, 2026 |
| BLACKROCK, INC. | Reduced | 13.1M | May 13, 2026 |
| VANGUARD GROUP INC | Increased | 10.6M | Jan 29, 2026 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | New Position | 5.6M | May 8, 2026 |
| FMR LLC | Reduced | 5.5M | Feb 17, 2026 |
| DIMENSIONAL FUND ADVISORS LP | Reduced | 4.0M | Feb 12, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 3.8M | May 15, 2026 |
| BOSTON TRUST WALDEN CORP | Increased | 3.6M | Apr 24, 2026 |
| STATE STREET CORP | Reduced | 3.5M | Feb 13, 2026 |
| STATE STREET CORP | Reduced | 3.4M | May 15, 2026 |
| BOSTON TRUST WALDEN CORP | Reduced | 3.3M | Jan 28, 2026 |
| DIMENSIONAL FUND ADVISORS LP | Reduced | 3.0M | May 7, 2026 |
| RIVER ROAD ASSET MANAGEMENT, LLC | Increased | 3.0M | Apr 30, 2026 |
| FMR LLC | Reduced | 2.8M | May 15, 2026 |
| River Road Asset Management, LLC | Reduced | 2.6M | Jul 17, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.