Hayward Holdings, Inc.

Hayward Holdings, Inc. (NYSE:HAYW) is a leading designer, manufacturer, and marketer of swimming pool equipment and automation systems founded in 1925. Headquartered in Charlotte, North Carolina, the company went public in March 2021 and has established itself as a dominant player in the pool equipment industry over its nearly 100-year history. Hayward operates globally with a primary focus on North America, while also serving markets in Europe and other international regions through a network of specialty distributors, retailers, and buying groups.

Over the past few years, Hayward has executed several strategic initiatives to strengthen its market position and operational efficiency. The company completed the ChlorKing acquisition to expand its presence in the commercial pool market, particularly in the Class A segment serving larger water bodies like hotels and community centers. This acquisition provides cross-selling opportunities and strengthens relationships with commercial customers. Product innovation has been a key focus, with the launch of OmniX, a new IoT automation platform for existing pools that allows remote monitoring and control through cloud-based applications. The company also introduced the Microchannel Temperature Control Unit for improved heating efficiency and developed the OmniPro app specifically for trade professionals to enhance their service capabilities. These technology initiatives support Hayward's strategy to upgrade existing pools with smart automation systems. Operationally, Hayward has implemented SKU rationalization programs to streamline its product portfolio and improve manufacturing efficiency. The company has consolidated manufacturing facilities, particularly in Europe, and invested in lean manufacturing initiatives to reduce costs and improve productivity. Manufacturing footprint expansion in U.S. facilities aims to reduce dependence on international sourcing, particularly from China, as a response to tariff risks. The company has also focused on organizational strengthening through senior leadership team additions and the opening of its first Hayward Hub training facility in Dallas-Fort Worth to enhance dealer support and education. These investments in customer relationships and technical support aim to strengthen the company's competitive position and brand loyalty among pool professionals.