YHC

LQR House Inc. (NASDAQ:YHC) is a specialty alcoholic beverage company that went public in August 2023. The company operates in the premium alcoholic beverage market, focusing on acquiring, building, marketing, and distributing premium brands through both online and physical retail channels. Founded as a vehicle to consolidate and grow premium alcohol brands, LQR House has developed a portfolio that includes proprietary brands like Soleil Vino and SWOL Tequila, while also operating retail locations and e-commerce platforms to reach consumers directly.