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BF-B

Brown-Forman Corporation

Brown-Forman Corporation Q3 FY2025 earnings call

March 5, 2025 · fiscal period ended 2025-01

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Summary

Generated 2025-03-05

Management highlights

Brand Performance - Woodford Reserve and Jack Daniel's are key growth drivers; RTDs show strength; new brands Diplomático and Gin Mare perform well; tequilas face challenges but have some positive launches. ### Route-to-Consumer Evolution - Japan distribution change on track; Italy launch in May 2025; selected Reyes Beverage Group as new distributor in California; valued relationship with RNDC in other states. ### Workforce Restructuring - Restructured executive team, reduced global workforce by ~12%, closed Louisville Cooperage; expected annualized savings of $70-80 million with $60-70 million in charges.

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Segment performance

Woodford Reserve had organic net sales growth of 10% driven by higher volumes and positive price mix. Jack Daniel's Tennessee Whiskey saw organic net sales increase 2% year-to-date with sequential acceleration. RTDs like Jack & Coke and New Mix are performing well, with Jack & Coke outperforming the category and New Mix having double-digit organic net sales growth in 12 of the past 13 quarters. Diplomático and Gin Mare delivered double-digit organic net sales growth. Tequila brands El Jimador and Herradura faced challenges but had some positive launches.

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Guidance

Reaffirmed full year organic net sales and organic operating income outlook for fiscal 2025. Expect organic net sales growth in 2%-4% range, guiding closer to lower end; organic operating income growth in 2%-4% range, guiding to upper end. Estimated capital expenditures in $180-190 million range; effective tax rate outlook updated to 20%-22%.

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Risks

  • Tariffs: Uncertainty around tariffs, particularly with EU; key ask for reciprocal 0 for 0 tariffs. - Economic Conditions: Challenging macro environment in Mexico affecting discretionary spending; competitive tequila market. - Inventory: Distributor inventory trends and potential impacts on sales.
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Q&A highlights

Q: Lauren Lieberman asks about preparing for a wave of small whiskey brands and Jack Daniel's brand health.

A: Lawson and Leanne discuss Jack Daniel's sequential improvement, music and McLaren sponsorships, and brand strategies.

Q: Nadine Sarwat asks about tequila pricing and U.S. spirits market consumer behavior.

A: Lawson and Leanne talk about tequila pricing trends, consumer behavior influenced by inflation, and small size trends.

Q: Peter Grom asks about distributor inventories and underlying growth.

A: Leanne discusses inventory levels and expectations for normalized levels, and underlying growth trends.

Q: Filippo Falorni asks about inventory impact on fiscal 2026 and tariffs on EU.

A: Leanne and Lawson talk about inventory stability and tariff uncertainties, including reciprocal tariff hopes.

Q: Drew Levine asks about tariffs on Canada and holiday performance.

A: Lawson and Leanne discuss Canada's removal of products and holiday season performance in line with expectations.

Q: Eric Serotta asks about California distributor transition, finished goods inventories, and emerging markets growth.

A: Leanne talks about seamless transition, finished goods inventory adjustments, and emerging markets growth drivers.

Q: Bonnie Herzog asks about marketing and advertising spend strategy.

A: Leanne and Lawson discuss brand spend alignment with growth and incremental investments for brand growth.

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Key numbers

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Transcript

March 5, 2025

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