Sonos, Inc. (SONO) Insider Trading
Over the last 3 months, SONO insiders made 7 open-market buys and 0 sales, a net purchase of $16.0M (SEC Form 4). Over the last 6 months, 247 institutions increased and 168 reduced their position (13F).
Insider Activity
Sentiment
100/100
Buys (3m)
7
Sells (3m)
0
Net (3m)
$16.0M
Insiders buying
Insider trades by month Buys Sells
Aug
Nov
Dec
Feb
Mar
May
Context3-month price +2.5%Institutions accumulating (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 18, 2026 | Casey Saoriofficer: Chief Financial Officer | Option | 21,690 | — |
| May 18, 2026 | Conrad Thomasdirector, officer: Chief Executive Officer | Grant | 218,553 | — |
| May 18, 2026 | Lazarus Edward Pofficer: Chief Legal Officer | Option | 15,117 | — |
| May 18, 2026 | Lazarus Edward Pofficer: Chief Legal Officer | Option | 18,906 | — |
| May 18, 2026 | Barbieri Frankofficer: Chief Operating Officer | Grant | 102,447 | — |
| May 18, 2026 | Casey Saoriofficer: Chief Financial Officer | Tax | 20,622 | $14.69 |
| May 18, 2026 | Lazarus Edward Pofficer: Chief Legal Officer | Tax | 18,252 | $14.69 |
| May 18, 2026 | Lazarus Edward Pofficer: Chief Legal Officer | Option | 8,959 | — |
| May 18, 2026 | Casey Saoriofficer: Chief Financial Officer | Option | 24,875 | — |
| May 18, 2026 | Casey Saoriofficer: Chief Financial Officer | Option | 46,565 | — |
| May 18, 2026 | Lazarus Edward Pofficer: Chief Legal Officer | Option | 42,982 | — |
| May 8, 2026 | Arabia Carminedirector | Buy | 50 | $14.49 |
| Mar 17, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 125,000 | $13.57 |
| Mar 17, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 90,000 | $13.20 |
| Mar 17, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 13,920 | $13.25 |
| Mar 11, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 180,000 | $14.22 |
| Mar 11, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 420,000 | $13.95 |
| Mar 11, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 320,000 | $14.19 |
| Mar 6, 2026 | Mildenhall Jonathandirector | Grant | 12,725 | — |
| Mar 6, 2026 | FIELDS MANDY Jdirector | Grant | 12,725 | — |
| Mar 6, 2026 | GENACHOWSKI JULIUSdirector | Grant | 12,725 | — |
| Mar 6, 2026 | Kennedy Joseph Judedirector | Grant | 12,725 | — |
| Mar 6, 2026 | Darrell Brackendirector | Grant | 12,725 | — |
| Mar 6, 2026 | Arabia Carminedirector | Grant | 12,725 | — |
| Mar 6, 2026 | Boone Karendirector | Grant | 12,725 | — |
| Mar 6, 2026 | Coles Joannadirector | Grant | 12,725 | — |
| Mar 6, 2026 | Barra Hugodirector | Grant | 12,725 | — |
| Mar 6, 2026 | GENACHOWSKI JULIUSdirector | Grant | 4,772 | — |
| Feb 25, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 360,000 | $14.90 |
| Feb 25, 2026 | Coliseum Capital Management, LLC10 percent owner | Buy | 118,020 | $15.25 |
Source: SONO SEC Form 4 filings, latest May 18, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their SONO positions over the last 6 months (SEC Form 13F).
Increased
247
New positions
95
Reduced
168
Sold out
82
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| COLISEUM CAPITAL MANAGEMENT, LLC | Increased | 18.1M | May 15, 2026 |
| BLACKROCK, INC. | Increased | 18.0M | Feb 12, 2026 |
| BLACKROCK, INC. | Reduced | 17.7M | May 13, 2026 |
| COLISEUM CAPITAL MANAGEMENT, LLC | Unchanged | 14.9M | Feb 17, 2026 |
| VANGUARD GROUP INC | Increased | 13.9M | Jan 29, 2026 |
| VANGUARD PORTFOLIO MANAGEMENT LLC | New Position | 8.7M | May 8, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 5.2M | May 15, 2026 |
| STATE STREET CORP | Increased | 4.6M | May 15, 2026 |
| STATE STREET CORP | Reduced | 4.5M | Feb 13, 2026 |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Increased | 3.3M | May 14, 2026 |
| JACOBS LEVY EQUITY MANAGEMENT, INC | Increased | 3.3M | Feb 13, 2026 |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Increased | 3.2M | Feb 13, 2026 |
| JACOBS LEVY EQUITY MANAGEMENT, INC | Reduced | 3.0M | May 15, 2026 |
| GEODE CAPITAL MANAGEMENT, LLC | Increased | 3.0M | May 15, 2026 |
| GEODE CAPITAL MANAGEMENT, LLC | Increased | 2.9M | Feb 9, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.