NU Stock: Insider Activity, Filings & Research
Nu Holdings Ltd. (NU) — Drillr’s hub for NU insider activity, SEC filings, earnings signals and AI research. Over the trailing 3 months, NU insiders filed 0 open-market buys and 3 sales (SEC Form 4).
NU insider trading activity (SEC Form 4)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 19, 2026 | Sands Anita Mdirector | Sell | 21,000 | $12.24 |
| Apr 27, 2026 | Fragelli Henrique Camossa Saldanhaofficer: Chief Risk Officer | Tax | 11,991 | $14.44 |
| Apr 27, 2026 | Velez Osorno Davidofficer: Chairman and CEO | Tax | 45,690 | $14.44 |
| Apr 27, 2026 | Lago Guilherme Marquesofficer: Chief Financial Officer | Tax | 24,348 | $14.44 |
| Apr 27, 2026 | Junqueira Cristina Helena Zingarettiofficer: US CEO & Chief Growth Off. | Tax | 8,264 | $14.44 |
| Apr 10, 2026 | Fragelli Henrique Camossa Saldanhaofficer: Chief Risk Officer | Option | 1,767,000 | $0.29 |
| Apr 10, 2026 | Fragelli Henrique Camossa Saldanhaofficer: Chief Risk Officer | Option | 594,450 | $0.43 |
| Mar 25, 2026 | Junqueira Cristina Helena Zingarettiofficer: US CEO & Chief Growth Officer | Sell | 220,000 | $14.82 |
| Mar 25, 2026 | Junqueira Cristina Helena Zingarettiofficer: US CEO & Chief Growth Officer | Sell | 80,000 | $14.81 |
| Feb 5, 2015 | MAY THOMAS Jofficer, other: Chrmn of Bd, President & CEO | Tax | 14,361 | $55.80 |
| Feb 5, 2015 | SCHWEIGER WERNER Jofficer: Executive VP and COO | Grant | 9,700 | — |
| Feb 5, 2015 | SCHWEIGER WERNER Jofficer: Executive VP and COO | Tax | 2,488 | $55.80 |
| Feb 5, 2015 | NOLAN JOSEPH R JRofficer: SVP-Corporate Relations | Tax | 1,289 | $55.80 |
| Feb 5, 2015 | NOLAN JOSEPH R JRofficer: SVP-Corporate Relations | Grant | 3,800 | — |
| Feb 5, 2015 | MAY THOMAS Jofficer, other: Chrmn of Bd, President & CEO | Grant | 50,100 | — |
Source: NU SEC Form 4 filings, latest May 19, 2026. For informational purposes only — not investment advice.
Nu Holdings Ltd. company profile
Overview
Nu Holdings Ltd. (NYSE:NU) is a Brazilian digital financial services platform and technology company founded in 2013 by David Vélez, Cristina Junqueira, and Edward Wible. The company went public on the New York Stock Exchange in December 2021 in one of the largest fintech IPOs in history. Nu operates primarily across Latin America, with its main markets being Brazil, Mexico, and Colombia. The company has grown rapidly to become one of the world's largest digital banks, serving over 119 million customers as of Q1 2025. Nu is headquartered in São Paulo, Brazil, and has positioned itself as a technology-first financial services company that leverages artificial intelligence and data analytics to provide banking, credit, and investment services through mobile applications.
Business
Nu Holdings operates as a digital financial services platform that provides comprehensive banking and financial products primarily to consumers and small businesses across Latin America. The company operates in the diversified banking sector but distinguishes itself through its entirely digital, mobile-first approach to financial services. The company's core offerings include several key product categories. Nu credit and debit cards serve as the primary entry point for customers, with the distinctive purple card becoming an iconic brand symbol in Brazil. The company also offers Ultraviolet credit and debit cards targeted at higher-income customers with premium features and benefits. NuAccount serves as the company's primary digital banking platform, functioning as a comprehensive personal finance solution that supports daily transactions, money transfers, bill payments, and savings through mobile applications. The investment arm, NuInvest, provides customers access to equity investments, fixed-income products, options, ETFs, and curated mutual funds based on individual risk profiles. The company has expanded into personal unsecured loans and secured lending products, including payroll loans and FGTS (Brazilian employment fund) loans. Additionally, Nu offers a buy-now-pay-later solution that allows customers to split purchases into installments, and NuInsurance provides life insurance and funeral benefit products. Recent expansion efforts have introduced platform services including NuMarketplace for e-commerce, NuTravel for travel services, and NuCel for telecommunications services through partnerships. The company has also launched business banking solutions specifically designed for entrepreneurs and small businesses. By revenue contribution, the Brazil market represents approximately 85-90% of total revenues, with Mexico contributing around 8-10% and Colombia representing the remaining 2-5%. The credit card business historically generated the largest portion of revenues, though the lending portfolio has been growing rapidly and now represents a significant revenue stream alongside deposit-based income.
Revenue model
Nu Holdings generates revenue through multiple interconnected financial services business models. The primary revenue streams include net interest income from lending activities, which accounted for approximately $1.8 billion in Q1 2025. This includes interest earned on credit card balances, personal loans, and secured lending products like payroll loans. The company also generates fee and commission income from interchange fees on card transactions, account maintenance, and various financial services. The company's customers are primarily individual consumers and small businesses across Latin America, with Brazil representing the largest customer base at 105 million customers, followed by Mexico with 11 million customers and Colombia with 3 million customers. Nu targets underbanked and unbanked populations who have been traditionally underserved by legacy financial institutions, offering them accessible digital banking services with simplified onboarding processes. The business model benefits from several positive margin drivers. Operating leverage allows the company to serve additional customers with minimal incremental costs, maintaining a cost-to-serve below $1 per customer. The company's technology-first approach eliminates the need for physical branches, reducing overhead costs significantly compared to traditional banks. Data analytics and AI capabilities enable more precise credit underwriting, reducing default rates while expanding credit access to appropriate customer segments. However, several factors can pressure margins. Funding costs represent a significant expense, particularly as the company scales its deposit-gathering operations and competes for customer deposits in higher-interest-rate environments. Credit losses from loan defaults directly impact profitability, making effective risk management crucial. Regulatory changes in key markets, particularly around interchange fees or credit regulations, could affect revenue streams. Competition from both traditional banks and other fintech companies may pressure pricing and customer acquisition costs. Additionally, foreign exchange fluctuations affect the company's multi-country operations, as most revenues are generated in local currencies but the company reports in US dollars.
Competitive moat
Nu Holdings possesses several competitive advantages that create a meaningful but not impregnable moat. The company's strongest moat comes from its network effects and ecosystem approach, where customers who use multiple Nu products (banking, credit, investments, insurance) become increasingly sticky and valuable. As customers consolidate more of their financial lives with Nu, the switching costs increase substantially, particularly given the seamless integration between products. The company's data and AI capabilities represent another significant competitive advantage. With over 119 million customers generating extensive transaction and behavioral data, Nu can make more informed credit decisions and offer personalized financial products. This data advantage becomes self-reinforcing as more customers provide more data, improving the platform's effectiveness. The company's technology infrastructure and mobile-first approach provide operational efficiency advantages over traditional banks, enabling faster product development and lower cost structures. Brand strength and customer loyalty in Brazil create meaningful barriers to competition. Nu has achieved strong brand recognition and customer satisfaction scores, with high Net Promoter Scores indicating customer willingness to recommend the service. The company's regulatory relationships and banking licenses in multiple countries create barriers for new entrants. However, the moat faces several challenges. Traditional banks are investing heavily in digital transformation and could leverage their existing customer relationships and regulatory advantages. Big Tech companies like Google, Apple, or local technology giants could enter financial services with superior technology resources and customer bases. Regulatory risks remain significant, as changes in banking regulations, interchange fees, or credit rules could materially impact the business model. The company's reliance on unsecured lending exposes it to credit cycle risks that could damage profitability and growth prospects. Additionally, the competitive landscape in fintech continues to intensify, with well-funded competitors emerging in each of Nu's key markets.
Risks & safety
Nu Holdings demonstrates a solid but not exceptional margin of safety, with strong liquidity but growth-stage valuation metrics. • **Liquidity and Solvency**: Strong cash position with $14.9 billion in cash and short-term investments as of Q1 2025. Current ratio of 0.99 indicates adequate short-term liquidity management typical for financial institutions. Low debt-to-equity ratio of 0.10 shows conservative capital structure. • **Profitability and Cash Generation**: Positive free cash flow of $1.0 billion in Q1 2025, demonstrating strong cash generation capabilities. Return on equity of 6.5% in Q1 2025, though this has been volatile quarter-to-quarter. • **Valuation Metrics**: Trading at 22.1x P/E ratio and 5.7x price-to-book ratio, indicating growth premium valuation. EV/EBITDA of 10.8x suggests reasonable valuation relative to growth prospects. • **Credit Risk Considerations**: As a lender, the company faces inherent credit risk exposure. Net interest margin compression and potential credit losses during economic downturns represent key risks to profitability. • **Regulatory and Market Risks**: Operating in emerging markets with evolving regulatory frameworks creates additional uncertainty around future profitability and growth prospects.
Recent development
Over the past few years, Nu Holdings has executed several strategic initiatives to diversify its revenue streams and expand its market presence. The company has significantly expanded its secured lending portfolio, growing it by 615% to $1.4 billion in 2024, focusing on payroll loans and FGTS loans that offer lower risk profiles and competitive interest rates for customers. The company has pursued aggressive international expansion, with Mexico surpassing 10 million customers and Colombia reaching 3 million customers. In Mexico, Nu has built a substantial deposit base exceeding $3 billion and is working toward obtaining a full banking license. The company has also launched its three-act strategic vision: first building the largest retail banking franchise in Latin America, then expanding beyond financial services, and finally developing a global AI-driven digital banking model. Product diversification has been a key focus, with launches including NuMarketplace for e-commerce, NuTravel for travel services, and NuCel for telecommunications through partnerships. The company acquired Hyperplane, an AI-focused company, to enhance its technological capabilities. Nu has also introduced premium products like the Ultraviolet card to capture higher-income customer segments. The company has implemented a debt renegotiation program called Recomeco to help customers manage their financial obligations while maintaining responsible lending practices. Additionally, Nu has been expanding its investment platform NuInvest and exploring opportunities in cryptocurrency and other alternative investments to create a comprehensive financial ecosystem for its customers.
NU company profile · for informational purposes only — not investment advice.
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