MediaAlpha, Inc. (MAX) Insider Trading
Over the last 3 months, MAX insiders made 0 open-market buys and 39 sales, a net sale of -$4.4M (SEC Form 4). Over the last 6 months, 148 institutions increased and 102 reduced their position (13F).
Insider Activity
Sentiment
0/100
Buys (3m)
0
Sells (3m)
39
Net (3m)
-$4.4M
Insider trades by month Buys Sells
Dec
Jan
Feb
Mar
Apr
May
Context3-month price -19.1%Institutions accumulating (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| May 22, 2026 | StClair Laurendirector | Grant | 20,900 | — |
| May 19, 2026 | COYNE JEFFREY Bofficer: GENERAL COUNSEL AND SECRETARY | Sell | 5,000 | $8.10 |
| May 19, 2026 | COYNE JEFFREY Bofficer: GENERAL COUNSEL AND SECRETARY | Tax | 1,808 | $8.05 |
| May 19, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Option | 5,303 | — |
| May 19, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Option | 4,803 | — |
| May 19, 2026 | COYNE JEFFREY Bofficer: GENERAL COUNSEL AND SECRETARY | Tax | 2,617 | $8.05 |
| May 19, 2026 | COYNE JEFFREY Bofficer: GENERAL COUNSEL AND SECRETARY | Tax | 3,233 | $8.05 |
| May 19, 2026 | Cramer Keithofficer: Chief Revenue Officer | Option | 4,471 | — |
| May 19, 2026 | Cramer Keithofficer: Chief Revenue Officer | Option | 5,303 | — |
| May 19, 2026 | Thompson Patrick Ryanofficer: See Remarks | Tax | 6,252 | $8.05 |
| May 19, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Sell | 12,000 | $8.05 |
| May 19, 2026 | Thompson Patrick Ryanofficer: See Remarks | Tax | 2,702 | $8.05 |
| May 19, 2026 | COYNE JEFFREY Bofficer: GENERAL COUNSEL AND SECRETARY | Tax | 1,573 | $8.05 |
| May 19, 2026 | Thompson Patrick Ryanofficer: See Remarks | Tax | 3,253 | $8.05 |
| May 19, 2026 | Cramer Keithofficer: Chief Revenue Officer | Sell | 13,000 | $8.05 |
| May 19, 2026 | Thompson Patrick Ryanofficer: See Remarks | Tax | 8,087 | $8.05 |
| May 7, 2026 | VRABECK KATHY Pdirector | Grant | 20,750 | — |
| May 7, 2026 | Hunt Bradley Williamdirector | Grant | 20,750 | — |
| May 7, 2026 | Jones Ramondirector | Grant | 20,750 | — |
| May 7, 2026 | Arasu Venmal (Raji)director | Grant | 20,750 | — |
| May 6, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 4,000 | $9.05 |
| Apr 29, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 6,565 | $10.00 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 27,513 | $10.04 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 25,606 | $10.01 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 2,003 | $10.00 |
| Apr 29, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 26,739 | $10.00 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 27,972 | $10.04 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 5,150 | $10.00 |
| Apr 29, 2026 | Nonko Eugenedirector | Sell | 26,888 | $10.01 |
| Apr 29, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 33,663 | $9.99 |
Source: MAX SEC Form 4 filings, latest May 22, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their MAX positions over the last 6 months (SEC Form 13F).
Increased
148
New positions
59
Reduced
102
Sold out
60
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| WHITE MOUNTAINS INSURANCE GROUP LTD | Unchanged | 17.9M | May 12, 2026 |
| WHITE MOUNTAINS INSURANCE GROUP LTD | Unchanged | 17.9M | Feb 12, 2026 |
| BLACKROCK, INC. | Reduced | 3.6M | Feb 12, 2026 |
| BLACKROCK, INC. | Reduced | 3.5M | May 13, 2026 |
| CLEARLINE CAPITAL LP | Increased | 2.6M | May 15, 2026 |
| VANGUARD GROUP INC | Reduced | 2.6M | Jan 29, 2026 |
| JPMORGAN CHASE & CO | Increased | 1.7M | May 13, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 1.4M | May 15, 2026 |
| JPMORGAN CHASE & CO | Increased | 1.4M | Feb 11, 2026 |
| CLEARLINE CAPITAL LP | Increased | 1.3M | Feb 17, 2026 |
| J. GOLDMAN & CO LP | Increased | 1.2M | May 15, 2026 |
| GEODE CAPITAL MANAGEMENT, LLC | Increased | 1.1M | May 15, 2026 |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Increased | 1.1M | May 14, 2026 |
| RENAISSANCE TECHNOLOGIES LLC | Increased | 1.0M | Feb 12, 2026 |
| MORGAN STANLEY | Increased | 960K | Feb 13, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.