MAX
MediaAlpha, Inc.
NYSE · USCommunication ServicesInternet Content & Information
$14.32+1.42%
Price as of Jul 20, 2026
MAX ownership
MediaAlpha, Inc. ownership & insider activity
Latest available institutional positioning and SEC Form 4 insider transactions, coalesced at the company entity level when listings share coverage.
Insider Activity
Sentiment
0/100
Buys (3m)
0
Sells (3m)
57
Net (3m)
-$12.3M
Insider trades by month Buys Sells
Feb
Mar
Apr
May
Jun
Jul
Context3-month price +39.9%Institutions mixed (13F)
| Date | Insider | Type | Shares | Price |
|---|---|---|---|---|
| Jul 17, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 82,457 | $14.39 |
| Jul 17, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Sell | 10,000 | $14.51 |
| Jul 17, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Sell | 3,000 | $13.95 |
| Jul 17, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 12,333 | $14.20 |
| Jul 15, 2026 | Nonko Eugenedirector | Sell | 6,622 | $13.81 |
| Jul 15, 2026 | Nonko Eugenedirector | Sell | 4,952 | $13.85 |
| Jul 15, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 9,496 | $14.05 |
| Jul 15, 2026 | Cramer Keithofficer: Chief Revenue Officer | Sell | 13,000 | $14.19 |
| Jul 15, 2026 | Nonko Eugenedirector | Sell | 10,843 | $13.76 |
| Jul 15, 2026 | Nonko Eugenedirector | Sell | 9,524 | $13.90 |
| Jul 15, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 37,701 | $14.06 |
| Jul 15, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 114,292 | $14.17 |
| Jul 8, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 17,254 | $14.01 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 4,952 | $14.08 |
| Jul 8, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 26,467 | $14.07 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 24,992 | $13.91 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 8,205 | $13.61 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 25,352 | $13.86 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 3,282 | $13.78 |
| Jul 8, 2026 | Nonko Eugenedirector | Sell | 9,524 | $14.06 |
| Jul 1, 2026 | Nonko Eugenedirector | Sell | 4,512 | $12.77 |
| Jul 1, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 96,000 | $12.90 |
| Jul 1, 2026 | Nonko Eugenedirector | Sell | 9,059 | $12.80 |
| Jul 1, 2026 | Nonko Eugenedirector | Sell | 2,667 | $11.81 |
| Jul 1, 2026 | Nonko Eugenedirector | Sell | 7,778 | $11.93 |
| Jun 26, 2026 | Yeh Kuanling Amyofficer: Chief Technology Officer | Sell | 3,000 | $11.16 |
| Jun 24, 2026 | Nonko Eugenedirector | Sell | 6,667 | $10.15 |
| Jun 24, 2026 | Nonko Eugenedirector | Sell | 1,067 | $10.00 |
| Jun 18, 2026 | Nonko Eugenedirector | Sell | 6,667 | $10.01 |
| Jun 18, 2026 | Yi Stevendirector, officer: See Remarks | Sell | 24,000 | $10.01 |
Source: MAX SEC Form 4 filings, latest Jul 17, 2026. For informational purposes only — not investment advice.
Institutional activity (13F)
How institutions changed their MAX positions over the last 6 months (SEC Form 13F).
Increased
137
New positions
62
Reduced
108
Sold out
64
Largest moves
| Institution | Action | Shares | Filed |
|---|---|---|---|
| WHITE MOUNTAINS INSURANCE GROUP LTD | Unchanged | 17.9M | Feb 12, 2026 |
| WHITE MOUNTAINS INSURANCE GROUP LTD | Unchanged | 17.9M | May 12, 2026 |
| BLACKROCK, INC. | Reduced | 3.6M | Feb 12, 2026 |
| BLACKROCK, INC. | Reduced | 3.5M | May 13, 2026 |
| CLEARLINE CAPITAL LP | Increased | 2.6M | May 15, 2026 |
| VANGUARD GROUP INC | Reduced | 2.6M | Jan 29, 2026 |
| J. GOLDMAN & CO LP | Increased | 1.9M | May 15, 2026 |
| JPMORGAN CHASE & CO | Increased | 1.7M | May 13, 2026 |
| VANGUARD CAPITAL MANAGEMENT LLC | New Position | 1.4M | May 15, 2026 |
| JPMORGAN CHASE & CO | Increased | 1.4M | Feb 11, 2026 |
| CLEARLINE CAPITAL LP | Increased | 1.3M | Feb 17, 2026 |
| GEODE CAPITAL MANAGEMENT, LLC | Increased | 1.1M | May 15, 2026 |
| ARROWSTREET CAPITAL, LIMITED PARTNERSHIP | Increased | 1.1M | May 14, 2026 |
| RENAISSANCE TECHNOLOGIES LLC | Increased | 1.0M | Feb 12, 2026 |
| MORGAN STANLEY | Increased | 960K | Feb 13, 2026 |
Source: SEC Form 13F filings. For informational purposes only — not investment advice.